What will a Biomed Engineer have to study to qualify as a Marketing and Sales Executive of Biomed equiment?

Please post any useful links if you can.

Gracias!!!

In my experience, the most important skills are people skills.

When i meet a sales person, they must have a good knowledge of their products, and be honest and friendly.

You will be best to apply for some jobs and get the job specification.

As John has already intimated ... the only thing you need to study is your product(s)!

That is, Rule No. 1 is - KNOW YOUR PRODUCT!

And, of course, being young, bright, and attractive also helps (all of which may go some way to explain why I have never been much good at selling stuff myself - that, and being too honest, of course).

And yes - friendly. Even in this modern internet etc. age, I believe it is true that people like to do business with folk they like, and with whom they are able to build up a relationship of trust.

As well as knowing your product, there 3 steps that you must follow with every account:
1. Sell yourself - if the customer doesn't get on with you and vice versa, then you cannot progress to step 2.
2. Sell the company - if you can't show that the comapny is reliable, has a good reputation and excellent customer service, then you can't progress to step 3.
3. Sell the product - if the product is good it will sell itself. Point out all of its benefits and understand the customers needs.
Lastly, never forget to ask for the order and have a reason for calling back.

Sometimes you just have to overcome (or, perhaps, see beyond) any inherent personal dislike of your customer, however!

But yes, you must ask for the order ... or else you won't get it! It's a matter of timing. The drill is to get the prospect saying "Yes ... yes, yes" (or at least nodding in agreement with your waffle ... er, pitch) - then hit him (her) with the "Can I take your order, then"?

And, once you have taken the order - get out of there as quick as you decently can! That is, never give the customer cause (or chance) to change his (her) mind!

I think that's called "Closing the Deal"!!!
Coming back to Point 1, if you don't like the rep. you'll make excuses for not seeing him or making sure he doesn't get through the door.

interesting discussion... i'm following with keen interest and i'm grateful for the contributions.

hi
I m a biomedical engineer(BME).Bme have to know own producs not only spec,pricncible and benefits follow up the compettitors specs price ..etc make a swot analyse other way ,bme must have quite ok knowlage of human anatomy organs and systems circulation you have to know DSP like furier transform or medical elctronics diots capsitors ...etc Bme know not only own produs they have to know MRI, CT , ultrasound,defibrillator ...etc principle and how it works may be you ll sell or not but you have to know
some of engineers learn these informaiton at the company tranings but bme learn in the lesson and chack by thee exams
its a good advantage for you but you have to read related articles of your product line
for selles
if you want to be a good sells representtive you have to know presentaion skills like body languange impact pausing....etc
you donot talk to much but not less
you have set your power to sell your device in the best profit
you ll talk on what you can do do not say lie be honest
belive me you ll get good results

EMRE EREN

First and foremost you have to believe in the product that you are selling.

i agree with all, however on the CV and to get the interview they need to see some relevant marketing experience or education.
if u can do some training courses in marketing it will help u greatly.
and if u have the extra cash. go for a MBA degree.