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#45258 - 10/04/10 12:12 PM Re: BIOMED ENGINEER AND SALES [Re: BNad]
emr Offline
Scholar

Registered: 18/05/09
Posts: 69
Loc: TURKEY
I agree with you band

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#45260 - 10/04/10 01:53 PM Re: BIOMED ENGINEER AND SALES [Re: BNad]
Geoff Hannis Offline
Super Hero

Registered: 12/02/04
Posts: 10298
Loc: the path less trodden

MBA? Master of Biomed Administration? smile

You can learn all you need to know about selling in a single evening by attending one of those "close that sale" seminars put on by the likes of Robin Fielder.*

Also, and hopely related to Akofa's original question ... how do we motivate the sales staff (and keep them motivated)? The traditional way was to award them a commission (generally a percentage of the sale value). But surely such a crude method, obviously based upon greed, is so ... er, yesterday?

I also personally believe that "reward" based upon financial incentive is inappropriate to the healthcare sector and anything related to it.

Then we can move on to the next question (and one that has exercised my mind over the years) ... how to motivate the service engineer! smile

* I'm amazed to see that he's still at it. I attended one in 1989 (and very entertaining it was too).

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#45262 - 10/04/10 02:41 PM Re: BIOMED ENGINEER AND SALES [Re: Geoff Hannis]
emr Offline
Scholar

Registered: 18/05/09
Posts: 69
Loc: TURKEY
how to motivate the service engineer!

good question service engineers are the fundimental of the firms they are not in the area or market but they have important role of the firm my opinion they have to support on their works
they are the back round heros I know my staff they can find what they need in very short time they can repair devices
so they need more motivation than the selles person

EMRE

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#45264 - 10/04/10 03:31 PM Re: BIOMED ENGINEER AND SALES [Re: emr]
Neil Porter Offline
Hero

Registered: 23/02/09
Posts: 1499
Loc: Jeddah, Saudi Arabia
Many of us know how the sales are closed in this part of the world and quite a few other areas eh!
_________________________
Stress is for other people

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#45265 - 10/04/10 03:47 PM Re: BIOMED ENGINEER AND SALES [Re: Neil Porter]
Tony Dowman Offline
Sage

Registered: 17/05/01
Posts: 457
The Salesman sells Tomorrows Dream

The Service Engineer reaps Todays Nightmare !!

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#45267 - 10/04/10 04:03 PM Re: BIOMED ENGINEER AND SALES [Re: Tony Dowman]
emr Offline
Scholar

Registered: 18/05/09
Posts: 69
Loc: TURKEY
The Salesman sells Tomorrows Dream

The Service Engineer reaps Todays Nightmare !!

medical sector is multi principles work you can not sperate your fingers from your hand if you ll sperate your hand wont work as well as in the past so selles and service is the main factor of the medical firm skills

emre

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#45268 - 10/04/10 04:04 PM Re: BIOMED ENGINEER AND SALES [Re: Tony Dowman]
Geoff Hannis Offline
Super Hero

Registered: 12/02/04
Posts: 10298
Loc: the path less trodden

Indeed! The Service Engineer bears the brunt of customers' problems and complaints. He invariably gets called in when things have gone wrong, and gets to meet people who are rarely (if ever) seen by the salesman. Oh, what a joy!

But let's be clear about the distinction between the Service Engineer and the Sales Engineer, who are (I believe) usually on commission, just like sales staff.

And ... going back to what our friend in Turkey is saying:- I reckon that the Service Engineer (and I'm really talking about the biomed variety) is motivated by things other than money anyway.

To put it bluntly, sales people (like managers) are "two a penny". You see them come, and you see them go. In my experience I was always happy to wave them off to greener (that is, by their reckoning at least, more lucrative) pastures.

But don't get me wrong, someone has to be doing the selling (on the Dark Side - that is, in the private sector - at least). No sales means no revenue, which means no new test kit ... and worst yet, no salary for the Service Engineer! frown

But selling service (maintenance) is not the same as selling "boxes". What customers really want is an efficient service, and quick (that is, as quick as possible) turn around time. They also prefer the job to be done right first time! They don't really care too much about the details (no hard sell required), but just want their kit back, working properly, ASAP.

Yes, Sales and Service is the tradition business model with medical equipment (just as it is with cars and trucks), but personally I prefer the ISO (independent service organisation) model. That is, service only. Potentially less profitable, but a more honest way of earning a crust, in my opinion (and, need I say it, no conflicts of interest). smile

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#45269 - 10/04/10 04:30 PM Re: BIOMED ENGINEER AND SALES [Re: Geoff Hannis]
emr Offline
Scholar

Registered: 18/05/09
Posts: 69
Loc: TURKEY
ok geoff smilewink

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#49917 - 27/10/10 08:00 PM Re: BIOMED ENGINEER AND SALES [Re: akofa]
Jürgen Offline
Newbie

Registered: 26/10/10
Posts: 3
Loc: Germany
Hi i´m a service engineer from germany and a paramedic too.
Since 1989 i work with medical devices and as service engineer. So i know how the paramedic/nurses or emergency doctors thinks and works. Your´ll right if you say "The Salesman sells Tomorrows Dream". I also sell products from my and other companys to "First Responder Groups" and High Emergency Stations, but only product i check and used in real.We handle with this units as descriped in the manuals or somtetimes not, so we can see the probelms which occure by missusing. If you are selling medical devices it is not enought to learn the sales prospects. I get every day calls from our sales guys which ask me about troubles or problems. In most cases 75% we can sort out user errors. In german we call this quiet post errors by train experience to a next person, so a lot of informations were lost in training.(-10% knowledge from one person to a other person)If you will bee a good sales engineer/sales rep or engineer you have to collect experience with you products you deal.
Think positiv and with best regards Jürgen.


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#49918 - 27/10/10 08:05 PM Re: BIOMED ENGINEER AND SALES [Re: Jürgen]
Geoff Hannis Offline
Super Hero

Registered: 12/02/04
Posts: 10298
Loc: the path less trodden

Welcome to the forum, Jürgen. smile

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