Post Agenda For Change, salary terms & conditions have changed considerably for the better for the vast majority of NHS BioMeds, certain areas of the Private Sector have been slow to realise that things have moved on and they need to tailor their recruitment packages to reflect these changes.
Dave's figures and comparison points look right to me, and I would echo his comments.
People favour career progression and the occasional sideways move, but if the package offered is basic compared to what the NHS will offer, it would appear to be a non starter.
You don’t need to be a recruitment guru to establish why you have difficulty attracting experienced BioMeds away from the NHS.