I know only too well the different approach that Mindray have to doing business. “We have best price, where’s order?”. A rather simple and less than effect style. When working with companies from that part of the world you have to be aware that they are use to a very ‘Top-Down’ approach. “The company management say customer must buy, so they must buy!”. Little understanding about competition, the role of long term personal relationships and the need to be seen as a long term partner.
Dave M
